Tips on writing articles

Sharpen your writing:

• Headlines - short and engaging: 140 characters or less
• First sentence of max 25 words - cover: 'who, what, where, when, why and how'
• Tweet you headline and end with a hyperlink to the full story on Twitter
• Start with the point, don't get to it! Editors cut from the bottom of an article up
• Links can be shortened and personalised using for example http://bit.ly/
• Quote someone you interviewed in your 3rd paragraph
• 2 pages, ideally 1, unless writing feature storíes – 250 words is enough
• Notes to Editors are for further information and are placed at the bottom of your story
• Target audience is important – who do you want to read and be influenced by your story? They are your target audience so consider which media they use 
• Social media can also spread your message further e.g. Facebook, YouTube, blogs,
• Blogs include Blogger and WordPress

Also check out:

• What makes a story newsworthy?
• Media Releases