Clean sweep by Young Reporters for the Environment in the Wrigley FEE Litter Less Campaign


Selected by representatives from the United Nations Environment Programme (UNEP); United Nations Educational, Scientific and Cultural Organization (UNESCO); European Environment Agency (EEA); International Institute for Industrial and Environmental Economics (IIEEE); The Times newspaper (London, UK); Wrigley Company Foundation and the Foundation for Environmental Education (FEE), two articles, four photographs and three videos were awarded to young environmental jounalists from five countries.

Congratulating the winners, Maureen Jones, on behalf of the Wm. Wrigley Jr. Company Foundation, said “We are very proud of these bright young people who have used a variety of creative ways to show their commitment to a cleaner environment.  By sharing their stories through print, broadcast and photographic journalism they are taking a hands-on role in bringing their environmental clean-up messages to broader audiences.  This aligns with Wrigley’s long history of supporting litter prevention initiatives and promoting responsible behavior, and we are pleased to be part of this global FEE educational partnership.”

The Wrigley FEE Young Reporters for the Environment (YRE) Litter Less Campaign is open to 11 to 21 year-olds who report on an litter issues in their community via print, photography or video. In the first year of the competition young reporters from Canada, France, Germany, Montenegro and Romania participated individually or as part of a group. Internationally, collaboration between youth from different countries is encouraged, in particular through the YRE website, Litter Less website, facebook page and YouTube channel. Articles, photographs and videos which win at the national level are submitted to the international competition.

Judges at the international level select a winning article (up to 1,000 words), photograph or photographic essay (up to 12 photographs) and video (up to 3 minutes) in each of three age categories (11-14; 15-18; and 19-21) unless there is no submissions in a category or exceptional competition, in which case they can also awarded a 2nd place.

All national award winners are invited to attend an international mission in Copenhagen, Denmark, in October 2012 where they will learn additional journalistic techniques, visit a waste management plant and collaborate with their peers from other countries during workshops and field work. The second year of the campaign will also be launched with an additional five countries: FYR Macedonia, Kazakhstan, Macedonia, Malta and Slovakia.

And the 2012 winners are:


11-14 winner: “Pet Alert” – Cosmin Voica, 13, Eco-Şcoala cu clasele I-VIII Horia, Romania, Neamţ, Horia

15-18 winner: “Resources should not be wasted, but rationally used.” – Dragana Stijepović, 16, Secondary School of Economics and Hospitality, Nikšić, Montenegro

19-21: No submissions


11-14 winner: “Eco-volunteering in action!” – CAMPĂU GELU ANGEL and classmates, aged 11, Piatra Neamt, Romania 

15-18 winner: “The landfill of life” – VLADIMIR ŠENK, 18, Secondary high school "Mladost", Tivat, Montenegro

19-21 winner: “Squirrel” – Aliya Kamalia, Richmond Hill, 21, University of Waterloo, Canada, and runner up “Meter by meter “–  Bojan Orović, 19, Secondary Grammar School "Slobodan Škerović", Podgorica, Montenegro



11-14 winner: “Leaflets” – Collège Verlaine of Béthune, France, and runner up “This is Fritz” – comic Strip by class 7.2,Carl von Ossietzky School in Berlin, Germany

15-18 winner: “Trash our habits” – Katarina Pašić, Sara Djurović and Djordje Kalezić, Secondary Grammar School, Kotor,Montenegro

19-21 winner: No submissions


For more information contact Sarah Pickering, International YRE Coordinator, on: +45 33 79 04 08 or visit or our facebook page or YouTube channel 

Notes to Editors:

The Foundation for Environmental Education (FEE) has 27 member organisations running, or about to begin running, the YRE programme at the national level in Canada, China, Cyprus, Denmark, France, FYR Macedonia, Germany, Greece, Italy, Jordan, Kazakhstan, Latvia, Malta, Montenegro, Morocco, Netherlands,  New Zealand, Northern Ireland, Portugal, Romania, Scotland, Slovakia, Slovenia, Spain, Turkey, the United Arab Emirates (U.A.E.), the United States of America (U.S.A.), and Wales.

FEE  is a UN affiliated, non-governmental, non-profit organization promoting sustainable development through environmental education. An international umbrella organisation, FEE works through  74 national member organizations in 64 countries worldwide. It actively promotes and delivers environmental education through five programmes: Blue Flag, Green Key, Young Reporters for the Environment (YRE), Eco-Schools and Learning about Forests (LEAF). The FEE Secretariat is based in Copenhagen, Denmark. For more information and contact details of our member organisations running YRE and FEE's other programmes visit

Wrigley Company Foundation strives to improve the health of people and the planet through initiatives focused on oral health and the environment - especially those that encourage healthy communities through litter prevention and community greening.  The Wrigley Company Foundation has helped to improve and change lives around the globe by donating more than $50 million to charitable organizations over the last 24 years.

Through the King Baudouin Foundation U.S., the Wrigley Company Foundation has provided support for a three-year FEE YRE Litter Less Campaign to be run in five countries.  Through this programme, students will be empowered to understand the key litter issues in their communities, and in turn drive campaigns that focus on consuming less, recycling, waste issues, and long term behavior change.

Wrigley strongly believes that the single best - and only sustainable - solution to reducing all forms of litter is for individuals to dispose of their trash properly in the first place.  So for decades, we have encouraged responsible disposal through partnerships with environmental organizations to raise awareness and promote education programs around litter prevention.  We continue to focus on addressing the behavior that brings about litter, because changing the behavior of the careless few is the best solution to all forms of litter.